Zenly and gamified social distancing
Of course someone would try to gamify social distancing in a stupid, simplistic way. We can & should do better than this. Nothing wrong with giving playful incentives, but this is a lazy approach to a difficult challenge.
“Snapchat’s location-sharing app acquisition Zenly has gamified shelter-in-place during the COVID-19 outbreak. Today the app launched its Stay At Home challenge that shows a leaderboard of which friends have spent the most percentage of the last three days in their homes. Users can see who’s social distancing the best and share stickers of the scoreboard and coronavirus prevention tips to Snapchat, Instagram and other apps.”